eBay Keywords and Proven Ways to Generate Massive Traffic for Your eBay Listings

eBay Keywords and Proven Ways to Generate Massive Traffic for Your eBay Listings Articles by Avril Harper™

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eBay Keywords and Proven Ways to Generate Massive Traffic for Your eBay Listings

by Avril Harper

Your title is the most important part of your eBay listing: so take care creating a great title for your auction and make sure your product gets seen by 100% of your target market.

Your chance of achieving multiple bids and unexpectedly high realisations for your eBay listing depends on one main thing: the title you create for your listing.

here's an art to creating winning titles, used by all successful eBayers, and revealed here so you can start attracting an avalanche of keen bidders to your eBay listings.

This is why the title is the most important part of your listings: eBay says 70 per cent of members use the site's search boxes to find items they might want to buy. But the search engine returns only listings containing the actual key words in the title and ignores key words in sub-titles or descriptions. The exception is where users actually tick the 'sub titles and descriptions' box, which very few do, to add those areas to the search.

That's bad new, because:

* Few sellers realise this and waste time taking great photographs and writing detailed descriptions. But if their title doesn't contain relevant keywords the listing will be missed by 70 per cent of potential buyers.

* There is no 'sub titles and descriptions' box on the main search boxes, top right and mid left of eBay's home pages or individual categories pages such as 'Antiques and Art'. You’ll only find these on the individual search boxes in specific sub-categories such as 'Antiques and Art > Antique Clocks'.

* Most people presume, as I did, that sub-titles are part of the overall title and therefore search engine sensitive. They are not.

* More than 20 per cent of people search entirely by category (some viewing all listings, most studying just the first few pages). List in the wrong category and you won't be found by these people even with a great title.

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