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‘Mini-Site’ is a commonly used
term in the world of making money on the Internet, and it has a
variety of definitions, but always meaning ‘small’, hence the term
‘mini’. So a mini-site might comprise ten pages or just one
but rarely will ‘mini’ be applied to a site containing hundreds of
pages or focusing on more than one tight niche market or product.
Most frequently a mini-website is
a one page site comprising a sales letter for one product and its
aim is to convert visitors into paying customers. Because it
contains just one or at most a few pages the site can be highly
focused and created in just a few hours or a day at most and begin
making sales and growing a mailing list just hours later.
Also, because
they are so small and usually tightly focused, mini-sites can be
grown quickly around a small number of commonly used key words and
phrases and quickly begin driving traffic from search engines like
Google and Bing. So, for example, for a high frequency phrase
like ‘train a dog to heel’, it’s very easy to write content for one
to ten web site pages containing that term but very difficult to
create several hundred for a maxi web site.
These are the
main steps for creating a high profit mini-site:
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Find a popular niche,
one that is searched for hundreds or better still thousands of times
every day. The greater the number of searches made for the
subject of your site, the more people will visit your site and the
more money you will eventually make.
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Find a product or service to promote at your site.
Choosing a niche is just one step
on the way to making a living from mini-sites and arguably the most
important early step. But regardless of how good a niche you
pick and how many people are interested in the subject of your
mini-site, you’ll still not make money unless there are products at
the site for those people to buy or advertising links for them to
click on to generate commissions for you. So we’re looking at
finding products to promote from the likes of ClickBank and Amazon,
and commission generating links from Google AdSense and similar
pay-per-click promoters.
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Create content for your mini-site.
Content is information,
preferably quality information to interest potential buyers for
whatever products or promotions feature at your site. It’s
content, in the form of articles or blog postings, that tempt Google
and other search engines to lift your sites higher in search engine
returns than sites based on similar niches but without useful
information to benefit Google customers. So you need quality
articles based on high frequency keywords and phrases that are
commonly keyed into search engines to locate sites similar to yours.
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Design a landing page for your site.
Your landing page is that part of
your site where people arrive as a result of your chosen traffic
generating techniques. It’s called a ‘landing’ page because
that is where people ‘land’ immediately they decide to visit your
site. Your landing page can be a simple sales page or
somewhere for people to sign up to join your mailing list for news
of current and future product offers.
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Upload your site to the Internet,
determine what traffic generating techniques will best attract
potential buyers and pay-per-click users to your site, then develop
a plan for attracting as much traffic as possible to begin making
money for you.
Make sure you do not include banners or other
advertising since these might distract the attention of your
visitors. Your only focus should be on selling your product.
Design a Mini Web Site
Each site should feature only one product or
mailing list and be optimized for just that one feature. Select
keywords based on your product that are popular enough to attract
the amount of traffic you will need to make your site profitable,
and always use your keywords in the title, heading tags, and graphic
alt tags. Create an easy to order form, one that is fast to fill
out, you do not want to lose customers because it takes too much
time or is trouble to purchase your product – or join your mailing
list.
Whatever you sell, start by quickly describing
that particular product and remain permanents focused on that
product. Try to pre sell your product by including several
endorsements from people who are happy about using your product.
After the endorsements, include several free bonuses to get your
visitors even more excited about buying. To host your site look for
a reliable hosting service, one that has a good track record for
minimal down time. Select a domain name that includes your keywords
this will also help your search engine rankings and get you more
traffic.
Some benefits of Mini Sites are:
- Easier to optimize for search engine
rankings.
- Inbound links to your sites will lead to a
higher Google Page Rank.
- You can be an expert at whatever you sell or
whatever service you offer.
- Higher traffic generated than regular web
sites.
Mini sites are the easiest way to make some
quick money because they do not require a large setup cost, and they
are easy to design. All you need is a great idea and you are
ready to make some money.
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